MG 4 and ZS EV Electric Cars Experience Significant Price Drops in Australia

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Key Points:

  • MG reintroduces national drive-away prices for MG 4 and ZS EV electric cars
  • Price cuts of up to AUD 10,084 for MG 4 and ZS EV models
  • MG 4 starting price now AUD 39,990; ZS EV starting price now AUD 39,990
  • ZS EV is now 12 months cheaper by up to AUD 14,377
  • A 35% sales decline in Q3 2023 could have influenced MG’s decision to adjust the ZS EV’s price

Price cuts of up to AUD 10,084 for MG 4 and ZS EV models in Australia

MG has reintroduced national drive-away prices for the MG 4 and ZS EV electric cars, with price cuts of up to $10,084 in Australia.

This move aims to make these electric vehicles more affordable and competitive in the market, potentially boosting sales and attracting more customers with reduced pricing.

What is the current price of MG 4 and ZS EV electric cars in Australia?

2024 MG 4 price in Australia as on 22 March 2024:

Trim Level Price (drive-away) Previous Price (drive-away)
MG 4 Excite 51 $39,990 $39,990
MG 4 Excite 64 $44,990 $44,990
MG 4 Essence 64 $46,990 $47,990
MG 4 Long Range 77 $52,990 $55,990
MG 4 XPower $59,990 $59,990

2024 MG ZS EV price in Australia as on 22 March 2024:

Trim Level Price (drive-away) Previous Price (drive-away)
ZS EV Excite $39,990 $41,990
ZS EV Essence $42,990 $44,990
ZS EV Long Range $46,990 $51,990

The MG 4 electric hatch has experienced a price decrease in most Australian states and territories compared to the BYD Dolphin, which was previously the most affordable electric vehicle in the country, excluding any special offers for the GWM Ora 5. The starting price for the base model MG 4 is now AUD 39,990, representing a savings of AUD 2000 compared to its previous RRP before on-road costs. This is the fifth price adjustment for the ZS EV since the beginning of 2023, with three reductions observed since mid-2023 due to falling sales as competition increases. Relative to its price 12 months ago, the ZS EV is now priced between AUD 6205 and AUD 14,377 cheaper.

A 35% sales decline in the three months leading up to September 2023 could have influenced MG’s decision to adjust the ZS EV’s price multiple times to stimulate sales and maintain market share.

2024 MG 4, ZS EV drive-away price reductions as on 22 March 2024

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Source: drive